SEO Puzzel answers

-When two sites link to each other is called Reciprocal link.
-The way Google estimates a site’s popularity is called Pagerank.
-A link that leads to nowhere is called Deadlink.
-A technology for making Web movies is called Image.
-An advertising program by Google is called Adwords.
-The largest human-edited search directory is DMOZ.
-An inethical SEO practice that includes creation of a group of highly interlinked sites aimed at inflating link popularity is called Linkfarm.
-A group of keywords is called Keyphrase.
-A page that has no inbound (and very often no outbound) links is called Orphan.
-One of the most famous search engine bots is Googlebot.
-The actual text of a link; the words that are hyperlinked to another site/file/bookmark  is called Anchor.
-The search engine owned by Microsoft is called MSN.
-The document which controls the visual appearance of a site is called CSS.
-Once this was the most important item for search engines is called Keyword.
-The file, which tells search engines the pages and directories of a site that are to be excluded from indexing Robotstxt.
-When several blogs and sites link to the same site, with the same anchor text, aiming to push this page to the top of Google for the keyword in the anchor text is called Bombing.
-Artificially inflating keyword density is called Spamming.
-An unethical SEO practice attempting to mislead spiders about the actual content of a site is called Cloaking.
-The practice of linking together several domains usually owned by the same person/company in an attempt to artificially inflate a site’s popularity is called Crosslinking.
-A company that provides traffic estimates and a rank for most of the sites on the Internet is called Alexa.
-A site that is excluded from search engines is called Banned.
-An abbreviation for pages with search results is called SERP.
-Actually it is several HTML pages but with the same URL. One of the nightmares of SEO is called Frames.
-The text that appears when you put your mouse on top of an image or a picture is called  Alt.
-The other name of unethical SEO practices is Blackhat.
-A black hat SEO practice that uses a single page, stuffed with keywords, to get higher rankings with the search engines. Also known as “gateway page” or “bridge page” is called Doorway.
-This is where Google places your site until it gets mature to be included in search engines is called Sandbox.
-The generic name for a browser, a search engine spider or any program that requests a Web page is called Useragent.
-The number of times a file on a Web site is accessed is called Hit.
-A page that contains a list of all the links on a site is called Sitemap.
-Once it was the leader in PPC Engines, now it is part of Yahoo! is called Overture.
-The percentage of keywords on a page is called Density.
-An electronic magazine that pubishes mainly articles is called Ezine.
-The number of backlinks a page has, regardless of the quality of the pages or sites linking to it is called Linkpopularity.
-The score Yahoo! gives to a site. Can be from 1 to 10 is called Webrank.
-A link from your site to another is called Outbound.
-A link that comes from another site to yours is called Inbound.

Benefits of off-page

Benefits of web directory submission:
-One way inbound links to your website from theme based category.
-Drives relevant traffic to your site.
-Fast indexing of your site in search engines.
-Improving you search engine ranking.
-Getting listed in major search engines.

Benefits for article submission:
-Increased website traffic.
-Increased search engine ranking.
-Great sources of getting one way link.
-Generate interest in the content of your website so as to attract new, unique visitors.
-Save time in getting back-links to your website instead of directory submission and link exchanging.

Benefits of Social Bookmarking:
-Quick Indexing
-Traffic Generation
-Get more quality Backlinks
-Increased Visibility & Branding

Benifits of Blog Commenting:
-Back link to your site
-Direct traffic to your site
-Exposure to your audience
-Make yourself known among other bloggers and blog readers

Benifits of Blogging:
-Search Engine Marketing
-Direct Communications
-Brand Building
-Competitive Differentiation
-Relational Marketing
-Exploit the Niches
-Media & Public Relations
-Position You as an Expert
-Reputation Management
-Low cost

Benifits of forum:
-Get educational information on your site.
-Increase traffic through repeat visitors.
-Capture email address and details of posters.
-Gain more creditability.
-Build relationship with visitors.


Meta Tags are used to provide a structured metadat about the webpage. Such tags are used to place in the head section of the HTML or XHTML document. There are four attributes of meta tags. Content is the required attribute.

<Title>Page Title</title>
<META NAME=”Author” CONTENT=” “>
<META NAME=”Subject” CONTENT=” “>
<META NAME=”Description” CONTENT=” “>
<META NAME=”Classification” CONTENT=” “>
<META NAME=”Keywords” CONTENT=” “>
<META NAME=”Geography” CONTENT=” “>
<META NAME=”Language” CONTENT=” “>
<META NAME=”Expires” CONTENT=”never”>
<META NAME=”Copyright” CONTENT=”©  “>
<META NAME=”Designer” CONTENT=” “>
<META NAME=”Publisher” CONTENT=” “>
<META NAME=”Robots” CONTENT=”all”>
<META NAME=”zipcode” content=” “>
<META NAME=”city” content=” “>
<META NAME=”State” content=” “>
<META NAME=”country” content=” “>
<META NAME=”Revisit-After” CONTENT=”21 Days”>
<META NAME=”Distribution” CONTENT=”Global”>
<META HTTP-EQUIV=”imagetoolbar” CONTENT=”no”>
<META http-equiv=”Pragma” content=”no-cache”>
<META http-equiv=”Robots” content=”index, follow”>
<META NAME=”MSSmartTagsPreventParsing” content=”TRUE”>
<META http-equiv=”Cache-Control” content=”no-cache, must-revalidate”>

Most fo the tags are completely useless and it will harm for your search engine ranksings.

Most used Meta Tags:

<title>Page title</title>
<meta http-equiv=”Content-Type” content=”text/html” />
<meta name=”description” content=”” />
<meta name=”keywords” content=”some keywords” />
<meta name=”zipcode” content=”751010″ />
<META http-equiv=”Robots” content=”index, follow”>
MSN and Live Search: <META NAME=”msnbot” CONTENT=”NOODP”>

SEO Tips and Techniques

Keyword Research at the Start: If you’re on a tight budget, use the free versions of Keyword Discovery or WordTracker, both of which also have more powerful paid versions. Ignore the numbers these tools show; what’s important is the relative volume of one keyword to another. Another good free tool is Google’s AdWords Keyword Tool, which doesn’t show exact numbers.
SEO-friendly URLs: Use keywords in your URLs and file names, such as Don’t overdo it, though. A file with 3+ hyphens tends to look spam. Use hyphens in URLs and file names, not underscores. Hyphens are treated as a “space,” while underscores are not.
Great web site: I’m sure you want to show up on the first page of results. Make the site larger by adding new pages as search engines like large sites.
Include a site map: Spiders can’t index pages that can’t be crawled. A site map will help spiders find all the important pages on your site, and help the spider understand your site’s hierarchy. Use both sitemaps such as html sitemap and xml sitemap.
Unique and relevant title: The page title is the single most important on-page SEO factor. It’s rare to rank highly for a primary term (2-3 words) without that term being part of the page title. The length of page title should less than 65 characters.
Meta description for every page: The meta description tag won’t help you rank, but it will often appear as the text snippet below your listing, so it should include the relevant keyword(s) and be written so as to encourage searchers to click on your listing. It should less than 160 characters.
Write for users: Google, Yahoo, etc., have pretty powerful bots crawling the web, but to my knowledge these bots have never bought anything online, signed up for a newsletter, or picked up the phone to call about your services. Humans do those things, so write your page content for users and should be informative. Search Engines likes informative contents.
Create unique content: This is important for everyone, but it’s a particular challenge for online retailers. Write your own product descriptions, using the keyword research you did earlier to target actual words searchers use, and make product pages that blow the competition away. Unique content is a great way to get inbound links.
Keywords in anchor text when linking internally: Anchor text helps tells spiders what the linked-to page is about. Links that say “click me” does not lead any search engine visibility.
Build back links: Submit your site to quality, trusted directories such as Yahoo, DMOZ,, Aviva, and Best of the web. Get links from authority sites in your niche.
Social media marketing: If you’re a service-oriented business, use Yahoo Answers to position yourself as an expert in your industry. Try to use social media sites, be an active, contributing member of the sites. Interact with potential visitors.
Long term process: SEO isn’t a one-time event. Search engine algorithms change on a regular basis, so the tactics that worked last year may not work this year. SEO requires a long-term outlook and commitment.
Be patient: SEO isn’t about instant satisfaction. Results often take months to see, and this is peculiarly true the smaller you are, and the newer you are to doing business online.

Quality guidelines

Quality guidelines for back links:

– Make pages primarily for users, not for

search engines.

– Avoid tricks intended to improve search

engine rankings.

– Don’t participate in link schemes designed to

increase your site’s ranking or PageRank.

– Don’t use unauthorized computer programs to

submit pages, check rankings, etc.

– Avoid hidden text or hidden links.

– Don’t use cloaking or sneaky redirects.

– Don’t send automated queries to Google.

– Don’t load pages with irrelevant keywords.

– Don’t create multiple pages, subdomains, or

domains with substantially duplicate content.

– Don’t create pages with malicious behavior,

such as phishing or installing viruses, trojans, or

other badware.

– Avoid “doorway” pages created just for search

engines, or other “cookie cutter” approaches such

as affiliate programs with little or no original


– If your site participates in an affiliate

program, make sure that your site adds value.

Provide unique and relevant content that gives

users a reason to visit your site first.

– Submit your site to Google.

– Submit a Sitemap using Google Webmaster